Adrien Menard is a French Graphic & Type designer based in Brooklyn. He creates graphic identities, books and publications, exhibition design, typeface, signage, art direction and website for cultural, businesses and individuals — on my own or in collaboration with fellow specialists. All projects are treated with a particular attention to contents.
Edition Kuir is a fashion brand based in New York, specialized in creating bespoke items in select leather from France. In collaboration with Victoire Coyon I created a visual identity that reflected the style of the brand: logo, stationary and packaging. We also worked on the art direction and the photography of the campaign. Thanks to: Julie Lemarechal (Stylist), Alice Moireau (Model) and Hugo Chevallier (as part of the photography team)
I worked in collaboration with Victoire Coyon on the visual identity of WOT, WorkOut Truck. A mobile fitness community based in Annecy (FR). We created a logo by looking at the lines of movement that represent the energy of this new concept. The logo was then carefully applied to different communication media such as the truck, website, stationery, tee shirts, all social media communications and flyers.
Regular, Medium, Bold
Italic Regular, Italic Medium, Italic Bold
Released December 2016 #Purchase Font Here
The Klod typeface is a stencil typeface constructed on the bases of the Garamond style. This typeface is based on research realized with Anton Haesendonck and Xavier Lecuyer at ECV School of Paris in 2015. Photography by Daniel Lober.
Weights : Regular, Medium, Bold, Italic Reg/Med/Bold
#Purchase Font Here#
Haarlem AM typeface is a serif family based on the specimen : Origines Typographicae, Joan Michaël Fleischman, 1765, from the Enschede font foundry. The firm of Joh. Enschede en Zonen was established in Haarlem (Netherlands) in 1703. It is widely recognized as one of Holland’s finest printing houses. Enschede prints banknotes and stamps for the Dutch government, fine art catalogues, and commercial high-quality work. #Download the Specimen Here.#
Goldenage Gallery is based in Paris. This identity is based on the aesthetic of the furniture sold by Goldenage. You'll can find some really nice vintage furniture from 50' 60' 70'. #You can visit there Website here.#
It's a project that I made with Victoire Coyon and Marie Farcis. An analyse about the Nails Shop visual identities through Broadway Av. Brooklyn. This research result by the creation of a visual identity for a fictive Nails Shop in NY. Represented on a screen printing poster.
Realisation of the poster for the contemporary Danse Festival "Dense Bamako Danse". This festival is really a social event. The Dance performances take place in different parts of the city. The teapot is a social object that is used in many occasions during the event by the citizens of Bamako. This object really represents the event.
Black & White
While spending time in Paris with my friend Kasper Pyndt , we decided to work on a project together. We were discussing the fact that Paris ranks as the World's 3rd most popular tourist destination, and we agreed that famous monuments such as The Eiffel Tower and Notre Dame were representing a preconceived "postcard experience" rather than a real moment of originality. As a reaction to this we searched for places that seemed "unvisited", still and vacant. Places where one could find a room to breathe. We documented our explorations in a limited edition of cheaply produced brochures to be handed out to whoever might be interested.
Orium is an exhibition. It's a reflexion about the territory and it's identity. After having studied the visual identities of the cities one year ago, I noticed with interest a lack of coherence between the communication of institutions, the identity of the territory and his/her actors. This project is in the keeping of the first research. Generally associated with the notion of geographical space, the territory is also and above all a place of life. It is through the real-life experience and the perception which we have of a landscape, a spatial organization or our neighbor that the human action gives meaning to the territory. To make sense of and represent this concept, I invite the visitors to enter the space and become a citizen of this short lived territory. Before dealing with the visual identity of particular territory. I was feeling I need to realize what's represent a territory and who's build.
My friend Maxime Grayt asked me a few months ago to create a typeface and a poster for his new short movie "Nuage a 90". His movie is about the life of a men who lives in a world full of superstitions. #you can watch the movie there#
Curators: Kunst Collectif & Adrien Menard
Gallerie Jed Voras
I organised, curated and participated at the exhibition « Plan M». Each artist had to work through the study of a Kenneth Goldsmith’s Book, Uncreative Writting, 2011 and think about music representation. this book emphasizes a vision of a creative process influenced by the conceptual artist Douglas Huebler’s idea arguing that «the world is full of objects, more or less interesting», and that there is «no wish to add any more». Artistes: Alyar Aynetchi, Quentin Besnard, Thomas Delecroix, Sylvain Dufayard, Flavien Berger, Paul Gacon, Maxime Grayt, Xavier Lecuyer, Adrien Menard, Kasper Pyndt, The Rodina.
Regular & Italic
Paraag is a clear and geometric monospace typeface which is playing with curves and straight lines. This project was part of the letter studio at the Royal Academy of Art in The Hague, Holland.
2 volumes 240 ✕ 120 mm
«Des armoiries aux logotypes» is a semiology thesis. An analyse about the transformation of the towns’ identites.
1 Newspaper, 10 copies
Culture can be defined as the common denominator of a country’s population. The flags are the symbols of the countries. By isolating the percentage spent on culture in governemental budgets, we can see it in a clearer context. This data is put on flags, as they, as well as culture, relate to the identiy of a country.
Project for an exhibition in the ministry of finance, The Hague.